We have been trying to get this book for the last two years and the wait is finally over! The great Swiss typographer Karl Gerstner's ?writing system? remains a classic for designers more than 30 years after its publication. Author of The Designer as Programmer, Gerstner was hugely influential; ?nobody matched [his] originality as a typographer nor his daring as an advertising designer, and as a theorist he was for decades the most coherent writer on graphics,? writes eye magazine. Yes, the text is only in German, but this square little book, mostly black-and-white, bound at the top, contains a lifetime of wisdom about the use of letterforms and key issues like spacing, kerning, screens, script forms, arranging words on a page?just about everything that affects the most important issue of all: legibility.

Dimensions: 6.25?x6.25? (inches)
Pages: 180
Edition: Hardcover
Languages: German